About GIV3

We originally started in 2009 with a focus on grassroot initiatives such as bringing "GivingTuesday" to Canada and developing "The Great Canadian Giving Challenge".

Both programs have triggered (and continue to encourage) tens of millions of additional donation dollars (and other acts of generosity) in Canada, annually.

However, more recently, we have increased our focus on advocacy and systemic policy improvements for the charitable sector, and for the millions of Canadians in need who rely on charitable services.

We believe that many systemic changes are overdue. Our current ecosystem is not working well for Canadians in need, our environment, better equality, the animal kingdom, and so much more. We need to force a required change. A few new policies can start to drive significant benefits for the charitable sector, to the magnitude of billions of additional dollars for so many worthy charitable causes.

“Change will not come if we wait for some other person or some other time. We are the ones we’ve been waiting for. We are the change that we seek.”
President Barack Obama
NEW series!

The Mutare Initiative

Mutare is Latin for “to change” and this is what we are working towards for the charitable sector.

We need to change if the charity sector is to better address lingering problems, to reverse the growing “charity gap” in Canada, and to better support the many Canadians and causes in need.

GIV3 Initiatives


An initiative advocating for new policies to address current problems, to empower a stronger charity sector, and ultimately to develop the emerging social-purpose sector. Add your voice.

Increase the Grants

A movement to lobby the federal government to increase the required Distribution Quota of grant-making foundations.


Each year, after the consumer frenzy of Black Friday & Cyber Monday,  we have GivingTuesday, a day of giving for those in need.

The Great Canadian Giving Challenge

A public “charity contest” to benefit any/all Canadian charities, each June. Win a significant grant!

The Philanthropic Conversation

Providing financial advisors the tools to engage their clients in meaningful conversations about charitable giving (which their clients want to have).


A social enterprise research firm providing (many free) insights for the success of charities, and the charitable sector.

Please do not hesitate to contact us

Postal Address

339 Lakeside Rd
Knowlton, QC, Canada
J0E 1V0

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